Sylvia Kopp
Comment êtes-vous entré dans l'industrie de la bière ? Pourquoi la bière est-elle importante pour vous ?
As an author, speaker, and teacher on beer culture, beer styles, beer tasting, and the sensory evaluation of hops, I have been a recognized advocate of genuine innovation for 20 years. I am convinced that true creativity, which arises from a connection with one’s core values, will always drive development—unlike fear-driven reactions to economic demands that lead to boredom and stagnation. I have been a trainer at the BarthHaas Hops Academy since 2019. I founded and directed the Berlin Beer Academy and worked for several years as an ambassador for American craft beer for the Brewers Association across Europe. Throughout my career, I have published numerous books and articles, and I recently co-founded Women4Beverages, a network for women in the industry, at BrauBeviale in Nuremberg. My latest project, a series of video interviews and text portraits, highlights female role models in the beverage industry.
Pourquoi jugez-vous à la World Beer Cup ? Que signifie pour vous le fait d'être juge à la Coupe du monde de la bière ?
Judging has been the key to my entry into the world of beer culture. I’m proud to be a long-term judge at both the World Beer Cup and European Beer Star, which I joined when they were the only two major competitions in Europe and America. It’s an honor to be invited back each time. Nowhere else have I learned as much about beer flavors, styles, and global beer cultures as I have at the judging tables of the World Beer Cup. I truly appreciate the discussions and exchanges with international brewers and fellow beer professionals. I always return home with fresh inspiration and new stories to publish in our magazines.
